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Optiseller API : Common Use Cases & Integration Options
Optiseller API : Common Use Cases & Integration Options

What scenarios does the API support, and how does the integration work?

Raymond Booth avatar
Written by Raymond Booth
Updated over 2 weeks ago

The Optiseller APIs can be used in many ways and for many purposes. This article explains some of the common ways our customers and partners are using the API, but there are many more. We are always open to helping make our platform work for you, so if you have any suggestions, please get in touch!

Use Cases

New Product Launches

Launching new product lines online can be very time-consuming. Identifying the category, filling in appropriate keywords and item specifics, constructing an informative, engaging title, and adding compatibility data all take time and effort, which can delay or inhibit the growth of your online channels.

Optiseller's API helps reduce the time taken to complete this process and goes beyond the mandatory (or minimum) data points required to ensure the success of your products from launch.

Simply pass your existing product data to our API and request the appropriate channel. Our algorithms will process and provide you with the optimal channel-ready data for review instantly!

Existing Product Optimization

Existing product listings can may have never been optimized, or can become stagnant and in need of a refresh, resulting in under-performance compared to your competitors or expectations.

Optimizing these catalogs can be a laborious and time-consuming process. Optiseller's API can work with existing product channel data to provide suggestions to improve visibility and drive your sales.

Channel Migration / Expansion

aking your product catalog to other channels can be a challenge. Mapping new categories and taxonomies typically requires a lot of manual effort. Optiseller's APIs can take data optimized for an existing channel and provide the necessary channel-ready data for another instantly!

Drop shipping / Supplier feeds

Optiseller's API can significantly streamline the process of managing supplier and drop shipping feeds. By processing your suppliers' data feeds, the API can automatically provide optimal product listings with channel-ready product information. This ensures that your online store always reflects the most current information, and allows your to expand you product catalog with minimal effort.


Integration Scenarios

3rd Party integrates to Optiseller APIs

In this scenario, the 3rd Party integrate to the Optiseller APIs to retrieve Optimization Data. The 3rd Party implement within their platform & tools how they wish to surface this data to their users.


Optiseller Integrate to your system

In this scenario, Optiseller integrate to your system or platform to retrieve, optimize and update products. This is transparent to the end users and if the 3rd party system already has a suitable API, can be completed with little or no work by the 3rd party.


Optiseller Integrate to your system with a white-labelled data review platform

In this scenario, Optiseller integrate to the 3rd Party to retrieve and update products.

Users can access the product suggestions to review / amend / accept via an Optiseller white-labelled solution to accept or modify data before its accepted back into your platform.


Get in touch today to discuss your requirements and see how the Optiseller APIs can help you save time and grow online! We are always keen to hear any suggestions or improvements to our platform.

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